Introducing Mabaya Offsite Ads
|02 Jun
Today most of the big online retailers and marketplaces that offer Sponsored Product Ads are facing the problem of not being able to […]
Sponsored Products by Category Report
|01 Jun
Sponsored Product Ads are pouring in heavily but in some verticals more than in others. Here are some insights on the top categories […]
Let’s talk ACoS
|13 Feb
ACoS, Advertising cost of sale, is one of the important metrics for the success of Sponsored Product Ad campaigns. For some sellers it’s […]
Introducing Mabaya Autonomous
|08 Jan
Having a Sponsored Product Ads platform is one thing. Getting your merchants to use it is another. For merchants who are not used to running […]
Black Friday 2020 takeaways
|02 Dec
Last Friday we shipped 200,000,000 Sponsored Products on a same sec global delivery. But enough talking about us – Here are some insights […]
11 Reasons Why Advertisers & Online Sellers Must Do In-Store Promotions
|10 Dec
While new digital channels and advertising tools keep showing up and evolving, there hasn’t been a real change in the fundamental role of […]
CASE STUDY (part 2): The big spenders and the big winners – Sponsored Product Ads on Black Friday
|05 Dec
The second part of the study – What product categories were the most competitive, who spent the most on Sponsored Product Ads and who got the best return on ad spend (ROAS)
Protected: Criteo vs Mabaya – How to make the best use of ads on bol.com?
|27 Apr
There is no excerpt because this is a protected post.
