[Updated: Sep 2020] P&G is probably the world’s leading advertiser but it is also the company that points the way for others and […]
Here is an eCommerce media intro slideshow we recently presented and thought it is worth sharing even without the talking. If you want […]
For those of you who prefer short presentations we have gathered the most important reasons for doing Sponsored Products and packed them in […]
If you needed more signs that ecommerce media is becoming mass media read on. We already know that Amazon generated 2.5 billion dollars […]
Some interesting reports were published in the previous week shedding light and insights on Sponsored Product Ads performance. Here are some of them: […]
So we have all heard that Procter & Gamble cut up to $140 Million in digital ad spending but here are some other interesting […]
“If marketing has one goal, it’s to reach consumers at the moments that most influence their decisions.” These are the opening words of […]
Everybody is talking about how P&G are reducing their Facebook targeted ads budgets. We don’t have much to say about it but we do […]