
The must-have checklist for your eCommerce media
2021 is here and it’s time to make sure you’re going to make the most of your ecommerce media. Here’s a list that will help you […]
Read more2021 is here and it’s time to make sure you’re going to make the most of your ecommerce media. Here’s a list that will help you […]
Read moreIn the recent post we explained the levels of automatic campaigns: (1) Automatic bidding – Enabling advertisers to choose their target ACOS (advertising […]
Read moreWhile some advertisers and sellers like to manage their sponsored product ads campaigns manually -setting their own bids for each product or keyword and […]
Read moreA common issue when running Sponsored Product Ad campaigns is which keywords to target or, more generally, should the advertiser focus on the generic […]
Read moreHaving a Sponsored Product Ads platform is one thing. Getting your merchants to use it is another. For merchants who are not used to running […]
Read moreHere are some appetizers from the NYknowgo conference that was held in NY earlier this month. The NYknowgo conference was held for the […]
Read moreFor years second best bids model (aka second price auctions or Vickrey auction) rules the online media market. It means that when advertisers […]
Read moreLinio, a leading marketplace in Latin America, will now offer its sellers and brand partners online campaigns using Mabaya’s Sponsored Product Ads platform […]
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