Black Friday 2021 insights are here
|07 Dec
In the last several years we have seen the different effects that Black Friday has on Sponsored Product Ads – On the one hand […]
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First price auction, Second price auction and the one in the middle
|16 Oct
Updated: Oct 16 2021 For years second best bids model (aka second price auctions or Vickrey auction) rules the online media market. It means […]
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Are your ads in the right position?
|01 Jul
Sponsored Product Ads almost by definition should get the best place in the store, which means for search result pages – the first results. […]
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Your website – Your rules
|08 Dec
For some this is just a saying. We actually mean it. Yes, serving ads on more than 50 ecommerce sites and for more than […]
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Five takeaways from The State of Ecommerce 2021 report
|04 Aug
Yesterday GroupM released their “The State of Ecommerce 2021: Navigating the New World of Omnichannel Commerce & Retail Media” report and there are some […]
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Sponsored Products by Category Report
|01 Jun
Sponsored Product Ads are pouring in heavily but in some verticals more than in others. Here are some insights on the top categories […]
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Black Friday 2020 takeaways
|02 Dec
Last Friday we shipped 200,000,000 Sponsored Products on a same sec global delivery. But enough talking about us – Here are some insights […]
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Lessons in doing it right from Etsy
|26 Feb
Yesterday Etsy did it again. The revenue keeps growing and the stock soars. In their earning call they talked about their Promoted Listing […]
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