Following our last post: Why should advertisers choose your ecommerce media? it’s very important to make sure that your brand partners and sellers are […]
Retail media is becoming the fastest growing advertising channel and is now offered by more and more online retailers and marketplaces. Why is it […]
There are plenty of actions you can take to increase the advertising revenue of your ecommerce website. Here are the 5 that can really […]
Selecting the right keywords for a sponsored product ads campaign is very important but what about the number of keywords? In the last 2 […]
“While Amazon Sponsored Brand ads are typically an upper-funnel strategy, it has become increasingly effective at driving sales with greater efficiency than Sponsored Product […]
“Do you want me to add more ads in the page?” Said the product manager to the monetization manager and then continued without waiting […]
In the last several years we have seen the different effects that Black Friday has on Sponsored Product Ads – On the one hand […]
Updated: Oct 16 2021 For years second best bids model (aka second price auctions or Vickrey auction) rules the online media market. It means […]