Why should advertisers choose your ecommerce media?
|18 Apr
Retail media is becoming the fastest growing advertising channel and is now offered by more and more online retailers and marketplaces. Why is it […]
Fill rate – Why is it so important and irrelevant?
|27 Dec
“Do you want me to add more ads in the page?” Said the product manager to the monetization manager and then continued without waiting […]
5 lessons from Walmart Q2 2021 earning call
|18 Aug
Here are 5 insights from Walmart Q2 earning call regarding their Sponsored Product Ads: (1) More advertisers = More ad revenue “Our advertising business […]
Are your ads in the right position?
|01 Jul
Sponsored Product Ads almost by definition should get the best place in the store, which means for search result pages – the first results. […]
The must-have checklist for your eCommerce media
|21 Jan
2021 is here and it’s time to make sure you’re going to make the most of your ecommerce media. Here’s a list that will help you […]
Bol.com renews Sponsored Products on January 1: How do you make the most of it?
|11 Jan
By Thomas Lammers (Newcraft) Since January 1st all vendors and sellers at bol.com who are still using Criteo’s Sponsored Products can switch to the […]
Your website – Your rules
|08 Dec
For some this is just a saying. We actually mean it. Yes, serving ads on more than 50 ecommerce sites and for more than […]
Webinar (with BOL.com): Give your ecommerce media a final holiday season polish!
|03 Nov
It’s not too late to fully optimize your ecommerce media for the holiday season! The shopping season is a once-a-year opportunity to engage […]