Let’s talk ACoS

  ACoS, Advertising cost of sale, is one of the important metrics for the success of Sponsored Product Ad campaigns. For some sellers it’s […]

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Introducing Mabaya Autonomous

Having a Sponsored Product Ads platform is one thing. Getting your merchants to use it is another. For merchants who are not used to running […]

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Who will be arranging your shelf?

  Would you let Amazon manage your shelf? Would you join an Amazon Sponsored Products Ad network? Many online retailers and marketplaces that offer […]

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