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Blog » Tag: Walmart

28 Oct

What are your advertisers bidding on?

by John|28 Oct

While Amazon and Walmart enable advertisers to bid on keywords and other ecommerce sites enable bidding on products (offering to set different bids for […]

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04 Aug

Five takeaways from The State of Ecommerce 2021 report

by John|04 Aug

Yesterday GroupM released their “The State of Ecommerce 2021: Navigating the New World of Omnichannel Commerce & Retail Media” report and there are some […]

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09 Jun

Do you want your advertising self-serviced or managed?

by John|09 Jun

  Many eCommerce players are joining the eCommerce media revolution and starting to offer their own self service advertising services to brand partners and […]

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06 May

eCommerce media in times of COVID-19

by John|06 May

  Earning season is here and it’s time to see how the big online retailers are doing (and specifically their eCommerce media). From the […]

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16 Jul

First price auction, Second price auction and the one in the middle

by John|16 Jul

  For years second best bids model (aka second price auctions or Vickrey auction) rules the online media market. It means that when advertisers […]

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30 Apr

It’s earnings season baby and eCommerce media rocks! – eCommerce news – April 2019

by John|30 Apr

Who will soon reach $1B from Promoted Listings, who is losing ads to eCommerce, who serves more ads and what is going on in Australia? (Hint: […]

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26 Dec
mabaya

Squeezing ads, getting creative and then start irritating – eCommerce media and the lifecycle of mass media

by John|26 Dec

  If you needed more signs that ecommerce media is becoming mass media read on. We already know that Amazon generated 2.5 billion dollars […]

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