
Lets Get Ready for the Shopping Season!
By Laetitia Fischer Jessner Online retailers and marketplaces generate their best results of the year during Black Friday. It’s also the period of the […]
By Laetitia Fischer Jessner Online retailers and marketplaces generate their best results of the year during Black Friday. It’s also the period of the […]
Last week Amazon reported that it would slash the number of in-house brands it offers on its marketplace (Private label products) from 30 private-label […]
Should we build our own retail media ad server or buy it? Build or buy is one of the ancient questions for tech companies. […]
Trust is one of the most important assets when you sell ads. Based on a Forbes study in 2020, almost half of the advertisers […]
Following our last post: Why should advertisers choose your ecommerce media? it’s very important to make sure that your brand partners and sellers are […]
“Do you want me to add more ads in the page?” Said the product manager to the monetization manager and then continued without waiting […]
Here are 5 insights from Walmart Q2 earning call regarding their Sponsored Product Ads: (1) More advertisers = More ad revenue “Our advertising business […]
Here are three important takeaways from eBay’s Q1 2021 earning call regarding Sponsored Product Ads: One: Engage the long tail! “In Q1, […]