
These are the 5 most important things you can do to increase your ad revenue
There are plenty of actions you can take to increase the advertising revenue of your ecommerce website. Here are the 5 that can really […]
There are plenty of actions you can take to increase the advertising revenue of your ecommerce website. Here are the 5 that can really […]
Selecting the right keywords for a sponsored product ads campaign is very important but what about the number of keywords? In the last 2 […]
In the last several years we have seen the different effects that Black Friday has on Sponsored Product Ads – On the one hand […]
Sponsored Product Ads almost by definition should get the best place in the store, which means for search result pages – the first results. […]
In the recent post we explained the levels of automatic campaigns: (1) Automatic bidding – Enabling advertisers to choose their target ACOS (advertising […]
By Thomas Lammers (Newcraft) Since January 1st all vendors and sellers at bol.com who are still using Criteo’s Sponsored Products can switch to the […]
While some advertisers and sellers like to manage their sponsored product ads campaigns manually -setting their own bids for each product or keyword and […]
A common issue when running Sponsored Product Ad campaigns is which keywords to target or, more generally, should the advertiser focus on the generic […]