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Blog » Tag: Etsy

02 Jun
mabaya offsite ads

Introducing Mabaya Offsite Ads

by John|02 Jun

  Today most of the big online retailers and marketplaces that offer Sponsored Product Ads are facing the problem of not being able to […]

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06 May

eCommerce media in times of COVID-19

by John|06 May

  Earning season is here and it’s time to see how the big online retailers are doing (and specifically their eCommerce media). From the […]

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27 Feb

The story of Etsy’s “risk free” Promoted Listing Ads

by John|27 Feb

  For several quarters Etsy’s growth engine was it’s Promoted Listing Ads. “2018 revenue growth was driven primarily by GMS growth, changes to our […]

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18 Jun

What is the best model for your Sponsored Product Ads offering?

by John|18 Jun

As most of the online retailers and marketplaces absorbed the value of their media to the sellers and are offering Sponsored Product Ads, it’s […]

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26 Feb

Lessons in doing it right from Etsy

by John|26 Feb

  Yesterday Etsy did it again. The revenue keeps growing and the stock soars. In their earning call they talked about their Promoted Listing […]

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26 Dec
mabaya

Squeezing ads, getting creative and then start irritating – eCommerce media and the lifecycle of mass media

by John|26 Dec

  If you needed more signs that ecommerce media is becoming mass media read on. We already know that Amazon generated 2.5 billion dollars […]

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