Your own Sponsored Product Ads Platform
The #1 Sponsored Product Ads platform
for marketplaces in Europe
0
Ads served daily
0
Active sellers
Why Mabaya?
With Mabaya you can optimize and manage the native advertising
on your site and work directly with your sellers and brand partners.
Experience
We are serving hundreds of millions of Sponsored Product ads weekly for major ecommerce sites and spent 3 years developing our platform. Don’t be a test dummy.
Experience
We are serving hundreds of millions of Sponsored Product ads monthly for major ecommerce sites and spent 3 years developing our platform. Don’t be a test dummy.
Customization
We are a technology partner and as such can customize the system to fit your requirements and needs. We keep updating our platform and adding new features and tools.
Customization
We are a technology partner and as such can customize the system to fit your requirements and needs. We keep updating our platform and adding new features and tools.
Shoppers first
When serving a Sponsored Product Ad we make sure that it is relevant and helpful to your shoppers, using relevancy algorithms, clustering, user behavior and other factors.
Shoppers first
When serving a Sponsored Product Ad we make sure that it is relevant and helpful to your shoppers, using relevancy algorithms, clustering, user behavior and other factors.
Transparency
Our platform is not a black box.
We share all the information
and data with you – Placement performance reports,
performance by category
reports, attribution etc.
Transparency
Our platform is not a black box.
We share all the information
and data with you – Placement performance reports,
performance by category
reports, attribution etc.
Marketplace
focused
We specialize in Marketplaces and sellers. We offer tools and methods for managing and engaging your sellers and a friendly and intuitive self-service console.
Marketplace focused
We specialize in Marketplaces and sellers. We offer tools and methods for managing and engaging your sellers and a friendly and intuitive self-service console.
Self-service
or managed
Using Mabaya you can
offer 4 types of campaign management options to your sellers and brand partners
Self-service
or managed
Using Mabaya you can
offer 4 types of campaign management options to your sellers and brand partners
Read more Self-service
or managed
Using Mabaya you can offer 4 types of campaign management options to your sellers and brand partners
- Managed campaigns
- Advance self-service intuitive campaign management console (Automatic or manual bidding and keywords,
- Basic one click campaign option
bulk uploads, reports etc.) - Basic one click campaign option
Key features
Here are some of the key features and abilities:
Intuitive User Interface
Intuitive User Interface
The intuitive user interface makes Mabaya Sponsored Products for Retailers, sellers and advertisers easy to learn and use. Get your tasks completed
Touch Points and ads
Touch Points and ads
Offer and support different touch points and ad types.
Customization
Customization
White label backoffice, silent login from your seller center (no need to log in), multiple languages, customable options.
Real time reports
Real time reports
Fast and accurate variety of built in reports – in real time – allows you to optimize campaign delivery and uncover new opportunities, while also measuring attribution and market share.
Ad targeting and Delivery
Ad targeting and Delivery
Accurate ad targeting that enables you to control when, where and to whom to show the ads.
Multiple user types
Multiple user types
Give access to agencies, brands and sellers, to easily create, manage, and optimize their campaigns. The console is adjusted for each user type
One-Click Campaigns
One-Click Campaigns
Make it easy for small sellers by offering pre-defined campaigns and a simple bid management system
Manual or Automatic Keyword targeting
Manual or Automatic Keyword targeting
Select either automatic campaigns that target relevant categories and keywords or chose your keywords manually.
Bidding
Bidding
Several bidding options that you can offer – Automatic bidding (targeting the ACoS that you or the sellers target), Bid for product or Keyword, Decide on the store’s bidding policy: First bid, second best bid, minimum bid etc.
Smart Serving Engine
Smart Serving Engine
A sophisticated serving engine, using a machine learning algorithm, considers context, behavior, and many additional factors.
Simple Integration
Simple Integration
Choose between client-side integration and server-side integration. Enjoy a responsive design, while maintaining an intuitive user experience that is highly secured and supports various mobile native apps (No SDK needed).
Product Feed Manager
Product Feed Manager
Your products are always up to date, supporting a first-rate user experience.
About us
eCommerce media is growing exponentially as advertisers and online sellers are shifting significant advertising budgets toward eCommerce media from other digital channels (Search and Social) and from Brick and Mortar stores.
Mabaya empowers online retailers and marketplaces by offering them a state-of-the-art advertising platform to manage their eCommerce media and monetize their traffic.
Our partners
Meet some of our partners and read what they think about us.
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Latest posts
Here are some of latest blog post
For the main page click here
5 tips for improving your Sponsored Product Ads campaigns
Remember the 3 wins that must exist for Sponsored Product Ads to succeed – The store, The sellers/brand partners and The shoppers? This post will
04 Aug
First price auction, Second price auction and the one in the middle
For years second best bids model (aka second price auctions or Vickrey auction) rules the online media market. It means that when advertisers
16 Jul
What is the best model for your Sponsored Product Ads offering?
As most of the online retailers and marketplaces absorbed the value of their media to the sellers and are offering Sponsored Product Ads, it’s
18 Jun
5 tips for improving your Sponsored Product Ads campaigns
|04 Aug
Remember the 3 wins that must exist for Sponsored Product Ads to succeed – The store, The sellers/brand partners and The shoppers? This post will […] Read more First price auction, Second price auction and the one in the middle
|16 Jul
For years second best bids model (aka second price auctions or Vickrey auction) rules the online media market. It means that when advertisers […] Read more What is the best model for your Sponsored Product Ads offering?
|18 Jun
As most of the online retailers and marketplaces absorbed the value of their media to the sellers and are offering Sponsored Product Ads, it’s […] Read more 