5 lessons from Walmart Q2 2021 earning call
Here are 5 insights from Walmart Q2 earning call regarding their Sponsored Product Ads: (1) More advertisers = More ad revenue “Our advertising business […]
eCommerce media news etc.
Here are 5 insights from Walmart Q2 earning call regarding their Sponsored Product Ads: (1) More advertisers = More ad revenue “Our advertising business […]
Sponsored Product Ads almost by definition should get the best place in the store, which means for search result pages – the first results. […]
2 years ago, it was hard to find German ecommerce sites that were selling sponsored product ads to advertisers and sellers, besides Amazon and […]
Here are three important takeaways from eBay’s Q1 2021 earning call regarding Sponsored Product Ads: One: Engage the long tail! “In Q1, […]
2021 is here and it’s time to make sure you’re going to make the most of your ecommerce media. Here’s a list that will help you […]
In the recent post we explained the levels of automatic campaigns: (1) Automatic bidding – Enabling advertisers to choose their target ACOS (advertising […]
By Thomas Lammers (Newcraft) Since January 1st all vendors and sellers at bol.com who are still using Criteo’s Sponsored Products can switch to the […]
While some advertisers and sellers like to manage their sponsored product ads campaigns manually -setting their own bids for each product or keyword and […]